New Mobile Technology for Deaf

On August 20, 2010, in News, by Adrienne Gizicki

Below is a link to an interesting article from The New York Times about engineers at the University of Washington creating a technology able to transmit American Sign Language (ASL) via mobile devices. They are also running a study using this technology.

What is interesting is that MobileASL should work on any phone with a video camera, unlike current technology which can only be used on 3G phones. Additionally, MobileASL will take up  less bandwidth.  Does anyone know of anything similar technologies or similar studies? Or is anyone out there participating in this study and want to share their experiences? For more please click here.

Engineers at the University of Washington are developing the first mobile technology able to transmit American Sign Language (ASL) over cellular networks. The software called MobileASL currently runs on phones imported from Europe while being tested, but it could be configured to run on any device in the near future.

If you’re wondering how the engineers are claiming “first” when video conferencing solutions, most notably Apple’s FaceTime and mobile video applications like Fring, already provide face-to-face communications ideal for signing, the difference is in the technology behind mobileASL itself.

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What Makes Social Media Trustworthy?

On August 12, 2010, in Featured Posts, by Sukumar Dwarkanath

Interesting article that validates the importance of social networks – while the study is focused on marketing, it highlights general concepts applicable to trust in social media.  

What Makes Social Media Trustworthy?

AUGUST 12, 2010

Venues and relationships affect how social media users perceive advice

One thing that makes social media marketing powerful is consumers’ trust in “people like them”—their friends, family and other online peers. Marketers want to tap into that trust through the power of earned media or by engaging in a conversation with consumers, but where social conversations take place has an effect on their perceived trustworthiness as well as who is taking part in them.

A study of frequent social media users by market research firm Invoke Solutions found that the most trusted information was posted by people respondents knew. But blog posts were more likely to be trusted “completely” than posts on Facebook, and trust dropped off sharply when it came to Twitter, even among friends.

Postings by brands or companies were trusted less, but levels were similar whether companies posted to Facebook or blogs. Online community sites did not hold the same trustworthiness as Facebook or blogs, whether postings were made by companies or fellow members, and respondents had an even more skeptical eye for independent bloggers. And across all categories of content creator, Twitter streams were trusted less than other media.

Asked to rate what was most important to making social sites trustworthy, users’ top concerns were that the dialogue be open to both positive and negative comments, the quality of content and the responsiveness of the content creator. These all point to best practices for companies participating in social media, which must show they are willing to deal with consumer complaints in a constructive way and be authentically involved in the conversation with social site visitors.

Some other seeming signs of authenticity mattered less to users, however, including length of participation and number of participants.

 More at: http://www.emarketer.com/Article.aspx?R=1007863

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Non-profit social media expert Beth Kanter posted an interesting analysis of social media’s role in emergencies on her blog yesterday.

Indeed, the geo-platform Ushahidi, which allows users to crowdsource crisis information to be sent via mobile devices, assisted many survivors, aid workers, and organizations during the Haiti crisis (most would say it played a critical role). AWARE Forum did a spotlight on the crowdsourcing phenomenon back in June.

However, the question is whether or not social media is becoming a viable outlet for all sorts of other disasters, crises, or emergencies? Can the Ushahidi effect extend to our daily lives?

According to a new American Red Cross survey, 49 percent of web users would either “probably” or “definitely” use social media to “let loved ones know they are safe.” Also, 69 percent of web users expected emergency responders to be “monitoring social media sites” to send help; in fact, 74 percent expected help within an hour of their tweet or Facebook post.

This is a brand new phenomenon, and it’ll be interesting to see how emergency responders adapt within the next couple of years (especially in conjunction with traditional 9-1-1 calls). The rise of social media has given the general public a viable and extremely fast way of broadcasting their status—good or bad—to their family and friends, but there are few cases where such status updates have been used for such utilitarian purposes.

Twitter was originally started as a quick SMS service within small groups, to the great benefit of fire departments: now are they ready to listen outward?

For the original article on Beth’s blog, go here.

Let us know in the comments what you think: is social media (Facebook, Twitter, etc.) a viable option for emergencies updates and responses in your daily life?

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In order for alert and warning messages to be interoperable among the various stakeholders, we all need to be talking the same “language”.  One organization promoting this standardization in emergency alerting is OASIS, the Organization for the Advancement of Structured Information Standards.  OASIS is developing a family of standards it calls the Emergency Data eXchange Language, or EDXL.  One EDXL standard that AWARE readers may be familiar with is CAP, the Common Alerting Protocol.  Other EDXL standards deal with hospital availability, resource messaging, situation reporting (sit-reps), and the distribution and security of emergency messages.

OASIS recently presented a webinar called EDXL101, which explains the features of the various EDXL standards.  This webinar has been archived and is now available for viewing.  During the live presentation, over 100 people logged in to watch it.  Anyone with an interest in alerts and warnings will find this webinar valuable.  It is especially helpful for developers looking to incorporate these protocols in an alert and warning product line.  Implementers and originators of emergency alerts will also get a good overview of the protocols available and how they might be used.  Interoperability is an important priority in the alerts and warnings field, and EDXL101 is an excellent opportunity to learn the latest on where emerging standards are currently at.  The archived EDXL101 webinar and slide set can be viewed at: www.oasis-open.org/events/webinars/

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